SCP (Specialized Commercial Properties)

SCP is redefining green lending in commercial real estate.
We built a modern digital platform and brand system that positions them as pioneers in sustainable CRE finance — combining deep industry experience with real-world impact.

What We’ve Done

Website Development & Architecture
-Designed and launched www.scpcre.com - to showcase SCP’s innovative lending model.
-Built a clean, mobile-optimized UX focused on trust, clarity, and technical depth.

Sustainable Finance Messaging
-Crafted positioning around SCP’s flagship offer: flexible first mortgages that fund both acquisitions and 100% of sustainability retrofits.
-Focused messaging on real ROI and risk mitigation (brown discount, ESG compliance).

Service Portfolio Design
-Structured and visualized SCP’s offering: Value Add, Construction Takeout, Green Refinance.
-Created a framework that speaks clearly to CRE professionals and investors.

Case Studies & Impact Snapshots
-Developed data-rich ROI examples:
*22% utility savings
*11% insurance reduction
*$3.1M NOI-based valuation increase

Tear Sheets & Collateral
-Created sleek, on-brand one-pagers for service offerings and case studies.
-Refined technical copy and design in close collaboration with Adam (acenosX) and Madeline (SCP).

Partnership Presentation
-Integrated logos and context for joint ventures with GreenGen, Climate First Bank, and Conduit Capital.
-Highlighted collective $60B+ CRE experience to build institutional trust.

Outcome

SCP now presents as a serious leader in sustainable CRE lending — with a platform that converts, content that builds credibility, and a brand positioned for scale.
Their digital presence speaks fluently to sophisticated lenders, owners, and capital partners — turning complex financial innovation into clear competitive advantage.