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OneCo

CLIENT

OneCo

Date

2024

TYPE OF CLIENT

Saas

CATEGORY

Web Design & Content

OneCo is building the first unified back-office platform for small businesses.
They needed a digital presence that felt clear, modern, and trustworthy—something that could explain a complex product in plain terms while converting time-strapped business owners.

What We’ve Done

Audience & Positioning
-Identified key pain points of small business owners to guide messaging.
-Positioned OneCo as the single solution replacing fragmented tools.


Brand & Identity
-Refined logo, color palette, and typography.
-Developed brand voice to balance simplicity with credibility.


Website Design & Build
-Built a responsive, conversion-focused site from scratch.
-Crafted content that translates platform features into clear benefits.
-Integrated waitlist signup and lead capture flows.


User Experience Strategy
-Designed intuitive journeys from landing to signup.
-Highlighted social proof, use cases, and core benefits with strategic placement.


Technical & SEO Setup
-Optimized for mobile, performance, and search visibility.
-Set up analytics and lead funnels for future growth.


Outcome

OneCo now has a clear, modern web platform that speaks to real business pain and shows how back-office chaos becomes calm. It’s set up to convert leads, build early traction, and grow a loyal customer base in a crowded market.

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