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Alexander Hotel

Project type

Event Design, Wedding Proposals & Luxury Hospitality Marketing

Date

2025

TYPE OF CLIENT

All Suite Oceanfront Resort & Event Venue

Alexander Hotel is redefining waterfront luxury in Miami Beach.
We crafted a full suite of premium marketing materials to elevate The Orchid Room and position the property as the city’s top-tier oceanfront venue for exclusive weddings and high-end events.

What We’ve Done

Proposal & Presentation Design
-Designed sophisticated wedding proposals with curated service packages, custom options, and luxury-tier presentation.
-Framed offerings for high-net-worth clients and premium event planners.

Venue Moodboards
-Created elegant moodboards for The Orchid Room, showcasing intimate, flexible design with oceanfront appeal.
-Visually communicated the venue’s ambiance for milestone events and elevated experiences.

Marketing Collateral Suite
-Developed brochures, digital decks, and branded materials to support event bookings and brand partnerships.
-Tailored content for weddings, corporate events, and lifestyle editorials.

Visual Direction & Brand Messaging
-Directed photography styling to capture key oceanfront moments and luxury touchpoints.
-Crafted positioning around “Old Miami Glamour” meets modern exclusivity.

Narrative & Editorial Enhancements
-Refined magazine-ready copy and storytelling for placement in travel and lifestyle media.
-Highlighted the hotel’s all-suite format, premium amenities, and signature hospitality.

Outcome

The Alexander Hotel now presents as Miami’s ultimate oceanfront retreat — elevated, iconic, and perfectly positioned.
With high-conversion proposals, luxury-aligned brand assets, and a clear narrative, the hotel is set to lead in the high-end events market and attract clients who value sophistication, privacy, and curated celebration.

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